Kanban for Software Development and Marketing

Over 10 years ago, a lifetime for the technology world, Henrik Kniberg, famous for the Spotify Model, and his brilliant videos for Product Owners gave us a guide for Kanban teams that do software development.

A few years later Yuval Yeret did his own revision to Henrik’s guide but focused this time on Marketing.

Both were generous enough to make the work part of the Creative Commons, and allowing a remix, and updates. Thank you both.

In our consultancy we have worked with many software engineering companies, and also marketing agencies, and departments that need to have this introductory guide and template.

We felt it was time to update these diagrams, and share them with the Kanban community at large.

So here they are both, first an update to the Kanban Software Engineering Guide:

And next the Kanban Guide for Marketing updated for those who want to use it in an agency or marketing area:

If you have other ideas to adapt this work to HR, Security, Compliance, or even Smart Contract development in the crypto industry let us know, we’d be happy to include your updated diagrams here, or link to your articles or both.

To make it easy for you to use this diagrams, below are the PowerPoints for the Software Engineering diagram, and also the Marketing one. We just ask you to give credit where credit is due. Enjoy!